Search results for "cultural turn"
showing 7 items of 7 documents
Beyond the Cultural Turn: A Critical Perspective on Culture-Discourse within Public Relations
2017
International audience; In 1992, Sriramesh and White (1992) pointed to the importance of culture for public relations. Two decades later, public relations scholars had answered their call in force (e.g., Bardhan & Weaver, 2011; Carayol & Frame, 2012; Edwards & Hodges, 2011; Sriramesh & Vercic, 2012). Sriramesh and other PR scholars have criticized much previous public relations research for its focus on the work of Hofstede and cultural characteristics that are apparently common across countries (Sriramesh, 2009), rather than approaches which present culture as a social phenomenon on the level of the social group (Frame, 2012), or as a communication resource or tool-kit (Swidler, 1986). Sri…
The Role of Culture in Regional Development Work — Changes and Tensions
2015
A worldwide trend in the integration of culture into regional development strategies has been taking place since the 1990s. This is a trend in which towns and cities have adopted culture-led development strategies in the hope of strengthening their competitive position (Miles and Paddison, 2005: 833–839). In China culture has even been regarded as a significant resource in village development strategies (Oakes, 2006: 13–37). The Organization for Economic Cooperation and Development (OECD) report Culture and Local Development (2005) recommends the strengthening of communities’ cultural capital through education and work practice, as this is believed to have a beneficial effect on local and r…
Culture and Entrepreneurship – Remarks on Transculturality as Practice
2003
The most recent media debate about a new ‘Turkish entrepreneurship’ in Germany triggered off the fundamental reflections on the necessarily critical conceptualisation of the relation between ‘culture’ and entrepreneurial action. The dominating concepts in the field of ‘ethnic business’, in which questions of cultural orientation in entrepreneurial action have been a central issue for some time, can serve as a starting point for this analysis. For understanding the term culture and the conceptualisation of culture in conjunction with entrepreneurial action, a few critical remarks and a shift in perspective are necessary. Contributions of economic geography inspired by the ‘cultural turn’, wh…
The Discursive Constitution of a World-Spanning Region and the Role of Empty Signifiers: The Case of Francophonia
2007
The cultural turn in political science, history, and political geography has opened new perspectives on the division of the world into geographic entities. Nation-states, regions, districts, etc., are no longer qualified as quasi-natural objects based upon intrinsic qualities but, rather, as contingent results of social or accordingly discursive processes. The Organisation Internationale de la Francophonie (OIF) defines Francophonia as an “geocultural space” (espace geoculturel) and an international community of more than 50 states. In this contribution, the concept of political communities as “imagined communities” and the advancements of discourse theory by Laclau and Mouffe are used in o…
Cultura, innovación y desarrollo local
2002
Juan.M.Albertos@uv.es La Geografía Económica se enfrenta a la necesidad de integrar en sus planteamientos un «giro cultural» sin que ello suponga un debilitamiento de sus bases teóricas y de su potencial como disciplina aplicada. El presente artículo plantea una posible vía de integración de los factores culturales, considerando su papel en los procesos de innovación y en el desarrollo local. Para ello se trata el papel de la cultural local en la generación de relaciones de confianza o en la transmisión de información y conocimiento; asimismo se analiza específicamente el papel de la cultura técnica y de la cultura empresarial como componentes cualificados de la cultura local. Economic Geog…
Aesthetics and “transcultural” turn
2015
What does “trancultural turn” exactly means and which is its relationship with aesthetics? Culture has never been as important as it is today, so it is now more than ever crucial to reflect on its current expressions and transformations. In this sense it is useful to examine the perspective of cultural studies. The purpose of this paper is to analyze the effects of the “cultural turn” on aesthetics highlighting positive and negative aspects of the relationship between aesthetics and cultural studies. In spite of many criticisms it has received (eclecticism, lack of scientific rigor, methodological unreliability and so on…), it is crucial to accept the challenge coming from cultural studies …
Zwrot kulturowy w badaniach onomastycznych
2015
In the recent years, a turn towards interdisciplinary research in which proper names are presentedas an interpretation of reality and a mirror of historical, political, social and cultural processes has been observed in onomastics. Names can reflect a popular vision of the world presenting its anthropocentric conceptualization reconstructed on the basis of knowledge, beliefs, valuation systems and cultural experiences of people. Thus the cultural analysis of onyms comprises notions of a linguistic image of the world, point of view, profiling, conceptualization and categorization of ideas, valuation, stereotype and prototype, connotation, metaphor and metonymy. Special attention is also paid…